May 2012
4 posts
4 tags
14% of Brazilians Have a Smartphone
Google just released global market research on mobile usage via their site (Our Mobile Planet). Here are some interesting highlights from the data for Brazil;
14% of population has a smartphone
88% of smartphone owners look for local info on their phone
69% stated this was their first smartphone
74% have been using their smartphone less than a year
14 is the average number of apps...
3 tags
Launching a Product for Brazil - MeuResumo
We’ve decided on launching our own products! Incredible, it’s been almost a year since bringing together a great team by forming The Copa Group! After researching and helping others find solutions, we have committed on focusing on an important area; mobile and tablet content for the Brazilian market. There is an explosive growth in mobile/tablets with an opportunity to offer content users will...